The Power and Danger of Persuasive Design

Back in 2015, I launched the Persuasive Patterns card deck. It was a physical brainstorm tool created to help UX practitioners implement persuasive design in their daily work. The card deck is used in the daily UX work at some of the biggest and most popular tech companies all over the world.

http://www.uxbooth.com/articles/the-power-and-danger-of-persuasive-design/