September 28 – Personas and Brainstorm

Topics

  • Personas – Story/Journey
  • Big Idea Vignettes

Due Today (September 28) ASAP!

  • Revised personas using the revised template. As a collection they should be diverse and should reflect all of the activities and situations we discussed in our initial brainstorm today. Please post in Slack when your persona has been updated. There should be 5 personas in all.

Due September 30

  • Proposals for Visual Direction: Moodboards or Style tiles. Must expand color palette and include typography. (James, Rebecca, Halle, Trevor, Alyssa)
  • Proposals for Information Architecture: Site Map and page organization. Must show how users get from social media/emails to specific parts of the site. Organization must make sense from the perspective of our Personas and the goals of Vote Oswego. Consider using a Venn Diagram or similar to think through how the personas and Vote Oswego goals align and diverge so that you can make informed decisions. (Dave, Alex, Miranda, Yaneczka)

Note:Please design these in a way that would allow someone else the ability to edit or build on your work in the future. Each person should work independently so that multiple ideas can be presented next class. Post questions in Slack.